Want to grow your food blog? Here are 5 proven ways to team up with other food bloggers:
- Create recipe collections together
- Write guest posts for each other
- Host online cooking events
- Share social media accounts
- Build recipes as a team
Here's what you'll get from collaborating:
Benefit | What You Get |
---|---|
More Reach | Access each other's audiences |
Better Content | Learn new skills and techniques |
Brand Deals | Companies love multi-blogger campaigns |
Support Network | Keep each other motivated |
Quick Stats:
- 71% of readers try products recommended by food bloggers
- 25-40% traffic boost from partnerships
- 62% make purchases based on blogger suggestions
Before You Start:
- Find bloggers with matching audiences
- Get collaboration terms in writing
- Set clear deadlines and tasks
- Track your results
Here's the thing: Food blog readers follow multiple blogs. When bloggers team up, readers get better content, and everyone wins.
Want proof? Food bloggers using Recipe Kit see:
- Page views up 25%
- Recipe saves up 40%
- Shopping clicks up 35%
Let's dive into how you can make these partnerships work.
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What Are Food Blogger Collaborations
Food blogger collaborations happen when content creators join forces to create better content together. It's like mixing ingredients - the end result often beats what each creator could do alone.
Here's what these team-ups look like:
Collaboration Type | What They Do | Example |
---|---|---|
Recipe Creators + Recipe Creators | Mix recipes and cooking tips | Baked! The Blog - Canadian bakers sharing knowledge |
Bloggers + Restaurants | Show what happens in real kitchens | Kitchen prep streams, backstage content |
Local + Local | Show off local food culture | Saisons dinner events in Montreal |
Big + Small | Combine different audiences | Guest posts, recipe collections |
Want to find the right partner? Look for these things:
What to Check | Why It Works |
---|---|
Matching Audience | Your readers will actually care |
Different Skills | You'll both grow and learn |
Same Goals | You'll pull in the same direction |
Good Communication | No surprises or confusion |
Before you start, get these things in writing:
- Each person's tasks
- Due dates
- How to share the work
- Content ownership
"Don't find customers for your product. Find products for your customers." - Seth Godin
This quote nails it - focus on what your readers want, not what's easy to make.
Here's the thing about sharing audiences: food blog readers follow LOTS of blogs. They're not picking favorites - they just want good content.
Think of it this way: when two chefs work together, they often cook up something amazing. When bloggers team up, readers get better content, and everyone wins.
How to Work with Other Bloggers
Want to team up with other food bloggers? Here's how to make it happen:
Step | Action | Tips |
---|---|---|
Research | Find bloggers in your niche | Focus on mid-sized blogs - they're more open to partnerships |
Connect | Get on their radar | Drop thoughtful comments, share their stuff |
Network | Jump into food blog groups | Mix it up in Facebook groups and Twitter chats |
Reach Out | Write personal messages | Point out posts you loved, pitch specific ideas |
Follow Up | Keep in touch | Share their work, stay connected |
Build Trust First
Don't go for the big ask right away. Start small:
- Link to other blogs in your posts
- Share their stuff on social media
- Leave real comments (not just "looks good!")
- Show up in the same online spaces
Nail Your Outreach
Do | Don't |
---|---|
Make each message personal | Copy-paste messages |
Name specific posts you enjoyed | Write empty praise |
Pitch clear project ideas | Say "we should collab sometime" |
Show what's in it for both of you | Make it all about you |
Follow up once (after 5-7 days) | Spam their inbox |
Get on the Same Page
Before you start working together, sort out:
- Who owns what content
- When stuff gets published
- Who promotes what
- How you'll measure success
- How you'll stay in touch
Keep Score
Track these numbers:
Metric | What to Count |
---|---|
Outreach | Bloggers you contacted |
Responses | Who wrote back (%) |
Wins | Projects completed |
Traffic | Views from team-ups |
Engagement | Comments and shares |
Quick Tips
- Spend 15-20 minutes each day on networking
- Team up with blogs your size
- Test the waters with quick projects
- Use Recipe Kit for pro-looking recipe cards
Bottom line: Good partnerships take time. Help others first, and they'll want to help you back.
Create Recipe Collections Together
Want to make your food blog bigger? Team up with other bloggers for recipe round-ups. Here's the step-by-step:
Step | What to Do | Tips |
---|---|---|
Pick a Theme | Set your focus | Go specific: "30-min dinners" or "holiday cookies" |
Set Rules | Make clear guidelines | List what you need and when you need it |
Get Recipes | Reach out to 15-20 bloggers | Ask for recipes + photos + stories |
Sort Content | Group similar dishes | Make it easy for readers to browse |
Share It | Coordinate with everyone | Pick one date to publish and share |
What Makes a Round-up Work?
Do This | Not This |
---|---|
Add personal cooking stories | List plain recipes |
Use real food photos | Grab stock photos |
Write simple instructions | Make things complex |
Link to every blogger | Leave links broken |
Show recipe tweaks | Copy others' recipes |
Make It Happen
- Send a 1-week heads-up
- Use Recipe Kit for matching cards
- Test every recipe first
- Name who made what
- Watch what gets shared most
Here's proof it works:
"People loved sharing recipes tied to our memories together." - Maggie from Alaska
Look at Kelli Dorey's project: She asked 20 people to join in. Ended up with 50+. That's what happens when you build something together.
Round-up Ideas That Work
Theme | What to Make |
---|---|
Seasons | Summer salads, winter soups |
Kitchen Tools | Air fryer dishes, slow cooker meals |
Quick Fixes | 20-minute dinners, prep-ahead meals |
Special Diets | No gluten, all plants |
Special Days | Holiday baking, game day food |
2. Write Posts for Each Other
Guest posting connects you with new readers. Here's how to do it right:
Step | What to Do | How to Do It |
---|---|---|
Find Partners | Look for matching blogs | Check content quality and engagement |
Set Guidelines | Create posting rules | Specify length, image needs, timing |
Pick Topics | Choose content focus | New recipes, tips, tool reviews |
Check Results | Look at numbers | Views, comments, social shares |
Before Your First Post
Action | Purpose |
---|---|
Study their content | Match their writing style |
Review requirements | Submit correct content first time |
Show your numbers | Display your reach |
Lock in deadlines | Keep projects moving |
Create Better Posts
Do This | Not This |
---|---|
Original recipes | Common cooking guides |
Your own photos | Generic pictures |
Specific tips | Basic advice |
Simple steps | Long intros |
Key Steps:
- Format with Recipe Kit
- Add contact info
- Use your best photos
- Reply to comments
- Post on social media
Watch Your Numbers
Look At | Method |
---|---|
Visitors | Page stats |
Reader Actions | Comment count |
Income | Link clicks |
Audience | Follower count |
Work Together
- Pick posting dates
- Send drafts ahead
- Be direct with edits
- Push both posts
- Stay connected
Guest posts work when both sides win. Watch what gets results and do more of that.
Quick Tip: Recipe Kit keeps your posts looking clean on both sites. Readers like knowing what they'll see.
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3. Host Online Events Together
Here's how to team up with other food bloggers for online cooking events that work:
Event Type | Setup Needs | Best For |
---|---|---|
Live Demos | Camera, good lighting, prep space | Quick recipes, basic skills |
Workshops | Ingredient lists, step guides | Complex dishes, techniques |
Q&A Sessions | Chat monitoring, topic list | Tips, kitchen tricks |
Cook-alongs | Pre-measured ingredients, timing plan | Group cooking, feedback |
Here's what you need to check BEFORE you hit that "Go Live" button:
Task | Details |
---|---|
Test Equipment | Check audio, video, internet |
Prep Space | Clean kitchen, organize tools |
Send Lists | Share ingredients, tools needed |
Plan Timing | Set breaks, cooking stages |
Want your events to actually work? Here's what to do (and what NOT to do):
Do | Don't |
---|---|
Keep groups under 12 people | Rush through steps |
Send ingredient lists 2-3 weeks ahead | Wing it without practice |
Test recipes beforehand | Ignore questions |
Record for later use | Skip equipment checks |
"A cooking demonstration is basically like watching Food Network, but probably not as entertaining" - Jennifer Clair, Home Cooking New York founder
Here's how to know if your events are working:
Measure | How |
---|---|
Attendance | Count participants |
Questions | Note engagement |
Follows | Check social growth |
Shares | Monitor post reach |
Quick tips that make a BIG difference:
- Lock in dates 2-3 weeks ahead
- Pick recipes that look good on camera
- Keep it under 60 minutes
- Record everything (hello, social content!)
- Use Recipe Kit for ingredient lists
Here's proof it works: Home Cooking New York runs 5-6 classes every day. They keep groups small (10-12 people max) and focus on hands-on stuff like gnocchi, pizza, and Indian food. And their students LOVE it.
4. Share Social Media Accounts
Here's how food bloggers swap accounts to grow their reach:
Type | What It Is | Time Frame |
---|---|---|
Full Takeover | You hand over posting rights | 24 hours |
Partial Swap | You share their content | 1-3 days |
Story Share | They run your Stories | 12-24 hours |
Live Stream | They host your Lives | 1-2 hours |
Before giving access to your account:
Do This | Why |
---|---|
Set clear rules | Keep your brand consistent |
Map out content | Mix posts and Stories well |
Make backup codes | Protect your account |
Check login works | Skip tech headaches |
What different swaps can do:
Goal | Best Option | Real Results |
---|---|---|
More followers | Story takeovers | Taco Mafia boosted followers 25% |
Higher engagement | Live cooking shows | An Organized Life doubled comments |
Fresh content | Full day swap | Manayunkdotcom got 30+ food shots |
"Food bloggers and influencers help you reach new audiences." - Jane Ko, A Taste of Koko
Watch these numbers:
Metric | Check Method |
---|---|
Follower count | Compare totals |
Story views | Look at insights |
Saved posts | Check metrics |
Profile clicks | See daily data |
Make your swap work:
- Team up with similar-sized accounts
- Promote 1 week ahead
- Use the same hashtags
- Keep normal posting times
- Add Stories to highlights
Boost your results:
Action | Impact |
---|---|
Post teasers | Gets fans ready |
Link in bios | Sends traffic both ways |
Pin key posts | Shows best content |
Keep highlights | Makes content last |
Here's the key: Start with Story swaps to build trust BEFORE doing full takeovers.
5. Create Recipes as a Team
Here's a simple guide to building recipes with other food bloggers:
Step | What to Do | Tips |
---|---|---|
Plan | Pick recipe theme | Match blog styles |
Research | Check similar recipes | List common ingredients |
Test | Make small batches | Use kitchen scale |
Write | List clear steps | Add timing info |
Check | Get feedback | Test with others |
Your testing process should look like this:
Phase | What to Do | How Long |
---|---|---|
Draft | Basic recipe outline | 1-2 days |
Test | Make small batch | 2-3 days |
Review | Share and taste | 1 week |
Final | Clean up instructions | 2-3 days |
"Recipe testing is super fun and I promise you will feel immense pride in a recipe you've tested properly and written down nicely to share with the world." - Dalya, Food Blogger and Chef
Track these key points:
What | Why It Matters |
---|---|
Prep time | Helps planning |
Cook time | Sets timing |
Servings | Shows portions |
Steps | Makes it clear |
Here's a real-world example:
"The cookbook that I did was the Champions of Sous Vide cookbook... We got together with contributors and committee members... Each person added 1-5 recipes. We made it into a 200-page cookbook with 70 recipes." - Jason Logsdon, International Sous Vide Association President
Make better team recipes:
Do This | Don't Do This |
---|---|
Test small amounts | Start too big |
Use exact measures | Guess amounts |
Number each step | Mix up steps |
Add key details | Be too general |
Recipe Kit helps you:
- Make SEO-ready cards
- Link to ingredients
- Check performance
- Share on social media
Pro tip: Get at least three people to test each recipe before you publish it.
Tips for Better Collaborations
Here's what makes food blogger partnerships work:
Phase | Key Actions | Why It Works |
---|---|---|
Planning | Set clear goals and timelines | Keeps projects on track |
Communication | Use shared docs and weekly check-ins | Prevents misunderstandings |
Content | Give each other editing rights | Makes changes quick |
Promotion | Share across all channels | Doubles reach |
Want to nail your next collaboration? Here's what you NEED to know:
Do | Don't |
---|---|
Write down deadlines | Rely on verbal agreements |
List each person's tasks | Assume roles |
Specify payment terms | Leave money talks for later |
Define content rights | Skip legal details |
Focus on these numbers:
Metric | What to Measure |
---|---|
Traffic | Page views from collaboration |
Engagement | Comments and shares |
Sales | Product purchases |
Links | Backlinks gained |
"Don't find customers for your product. Find products for your customers." - Seth Godin
Check out these REAL collaboration wins:
Brand | Blogger | Results |
---|---|---|
Stonewall Kitchen | Abby Himes | 25% more traffic |
Vitamix | Tieghan Gerard | 20% higher sales |
Ghirardelli | Erin Clarke | 30% more social engagement |
Here's what works for different content types:
Content Type | Tips |
---|---|
Recipe posts | Add step photos |
Videos | Keep under 3 minutes |
Social posts | Use both feeds |
Stories | Share behind scenes |
Recipe Kit helps track:
- Post performance
- Reader engagement
- Shopping clicks
- Recipe saves
The numbers don't lie:
- 71% of people try products from influencer posts
- 62% buy based on blogger recommendations
Bottom line: Get it in writing, share your data, keep talking, and give credit where it's due. That's how you build partnerships that WORK.
Track Your Results
Here's what to measure after your food blogger partnership:
Metric | What to Track | Tools |
---|---|---|
Traffic | Views, time on page, bounce rate | Google Analytics |
Social | Shares, likes, comments | Platform analytics |
Sales | Revenue, orders | Shopify |
List growth, opens, clicks | Mailchimp |
Set clear targets from day one:
Goal | Target | Timeline |
---|---|---|
Website Traffic | +2,000 visitors | 30 days |
Social Growth | +500 followers | Campaign period |
Sales | +15% revenue | First week |
Content | 4 recipe posts | Monthly |
The RIGHT tracking setup makes all the difference:
Method | Why | How |
---|---|---|
UTM links | See where traffic comes from | Add campaign tags |
Promo codes | Track partnership sales | Create blogger-specific codes |
Landing pages | Count conversions | Build partnership pages |
Hashtags | Measure social reach | Use campaign-specific tags |
Here's what Recipe Kit users see after working with food bloggers:
- Page views: UP 25%
- Recipe saves: UP 40%
- Shopping clicks: UP 35%
What gets the BEST results:
Content | Success Rate | Why It Works |
---|---|---|
Recipe posts | 82% engagement | Clear photos for each step |
Videos | 71% completion | Short, sweet, under 3 mins |
IG Stories | 65% view rate | Kitchen behind-the-scenes |
Live streams | 45% watch time | Direct Q&A with audience |
Track these numbers weekly:
Data | What to Log | Check |
---|---|---|
Traffic | Views + sources | Weekly |
Sales | Money in + products sold | Daily |
Social | Likes, shares, comments | Monthly |
New subscribers | Weekly |
Bottom line: Your numbers show what's working. Check them often to make each partnership better than the last.
Conclusion
Food blogger partnerships work when you focus on building real connections. Here's what drives results:
Partnership Element | Success Factor | Action Step |
---|---|---|
Communication | Clear expectations | Set goals and deadlines upfront |
Content Freedom | Better engagement | Let bloggers write their way |
Tracking | Better results | Monitor metrics weekly |
Relationship | Long-term wins | Keep contact between projects |
The data backs this up:
Metric | Impact |
---|---|
Purchase Intent | 71% more likely to try new products |
Buying Decisions | 62% follow blogger recommendations |
Traffic Sources | 25-40% boost in page views |
"When you help others, they'll help you back" - Margaret Bourne, Blog Coach
Here's what works (and what doesn't):
Do This | Not This |
---|---|
Join blogging groups | Send mass emails |
Share others' content | Post only your stuff |
Give real feedback | Make empty promises |
Track your results | Skip the data |
"Build friendships and support each other" - Cookie and Kate, Food Blogger
Bottom line: Strong partnerships need time and effort. Watch your metrics, tweak your approach, and keep building those connections. The results speak for themselves.